Graphic Design, Illustrations, Infographics
I have freelanced for several years in collaboration with the International Planned Parenthood Federation, an international healthcare charity that promotes sexual and reproductive rights.
When IPPF launched their new strategy, they needed a visual identity for the associated materials that aligned with the strategy's goals and a fresh beginning. The design features a colour palette chosen to convey unity and inclusivity, line art illustrations bring a relaxed feel and section-specific illustrations emphasize key messages while providing recognisable imagery for wider use.
